Vacademy Research · Pricing
EdTech Platform Pricing 2026: Entry Prices, Revenue Share and App Costs
8 of the 36 education platforms we studied take a percentage of every sale on their entry plan, up to 10%, and 15 do not publish prices at all. This report lists what each platform charges to start, what it takes from your sales, and what a branded app costs.
By the Vacademy research team · Published · Updated · Download the data (CSV)
Disclosure. Vacademy publishes this report and sells an education platform, so we are one of the vendors in this market. Every figure links to its source, the scoring method is published below, and anything we could not verify is marked as not published rather than estimated. Spot an error? Write to [email protected] and we will correct it.
Key findings
8 of 36
platforms take a percentage of each sale on their entry plan.
10%
the highest cut on an entry plan (Graphy, Learnyst, TagMango, Skool).
15 of 36
do not publish prices: 10 of 18 Indian vendors and 5 of 18 global ones.
Who takes a share of your sales
Many course and coaching platforms charge a low subscription and recover the difference as a percentage of every course or fee payment, on top of payment-gateway charges. On a ₹50 lakh year, a 10% platform fee is ₹5 lakh. The fee usually falls on higher plans, so the real question is which plan you would need.
- Vacademy
- Indian vendors
- Global vendors
- Graphy10%
- Learnyst10%
- TagMango10%
- Skool10%
- Teachable7.5%
- Podia5%
- Mighty Networks2%
- Circle2%
- Wise0%
- Thinkific0%
- Kajabi0%
- Systeme.io0%
- Absorb0%
- Vacademy0%
Source: each vendor's pricing page, read 20 October 2026 (see sources). Fees usually fall on higher plans.
Show the data as a table
| Platform | Fee on entry plan | Notes |
|---|---|---|
| Vacademy | 0% | Flat subscription by learner tier; no percentage of fee collections. Payment-gateway charges are the gateway's own. |
| Graphy | 10% | Fee per sale: Launch Rs 24,999/yr + 10%; Grow Rs 49,999/yr + 7.5%; Rise Rs 99,999/yr + 5%. Each is 'or Rs 10, whichever is higher'. Unlimited plan is custom. Inc42 (2023) also reported that Unacademy takes a 10% commission. |
| Learnyst | 10% | Only Launcher takes 10% of sales. Professional Rs 8,999/mo, Premium Rs 14,999/mo and Business Rs 49,999/mo all state '0% Transaction Fees' (USD $149/$249/$799). Enterprise is custom. |
| TagMango | 10% | Commission falls as the fixed fee rises: Basic Rs 0 + 10%; Pro Rs 5,000/mo + 5.5%; Advanced Rs 15,000/mo + 3.5%; Ultimate Rs 30,000/mo with zero commission (gateway from 1.5%; one view says 1.9%). Rates include the Indian gateway; international gateway is +5%. All + GST. |
| Skool | 10% | Hobby 10% transaction fee; Pro 2.9% transaction fee (all-in per pricing page). |
| Teachable | 7.5% | Starter 7.5% transaction fee; Builder/Growth/Custom 0% only 'when you use Teachable Payments'; card processing 2.9% + 30c (US). |
| Podia | 5% | Mover 5% Podia fee; Shaker/Earthquaker none. Stripe/PayPal 2.9% + 30c separately. |
| Mighty Networks | 2% | Platform fee 2% (Launch), 1% (Scale), 0.5% (Growth and Mighty Pro), plus payment processing. |
| Circle | 2% | Platform fee 2% (Professional), 1% (Business, Scale), 0.5% (Circle Plus), plus processing. |
| Wise | 0% | '0% Processing Fees' (Wise's own fee); payment-gateway charges are not addressed |
| Thinkific | 0% | 0% platform fee on Thinkific Payments (processing 'in line with ... 2.9%'). Extra third-party gateway fee when using Stripe/PayPal, 'varies per plan type' (pricing page does not list the %; a support article reportedly lists 5%/2%/1% for Basic/Start/Grow - not opened, unverified). |
| Kajabi | 0% | 'Kajabi does not take a revenue share'. Kajabi Payments processing 2.9%/2.8%/2.7% + $0.30 (Basic/Growth/Pro, US). Third-party processors carry an extra 2%/1%/0.5% by plan. |
| Systeme.io | 0% | 0% transaction fees on all plans; Stripe/PayPal processing only. |
| Absorb | 0% | 'Sell Your Courses': PCI-compliant eCommerce, 70 payment gateways, 'without paying commission' |
Entry prices
Prices are shown in the currency each vendor publishes, converted to a monthly figure where a plan is billed yearly. We do not convert rupees to dollars, because exchange rates move and Indian and global plans are rarely like-for-like.
- TagMangoFree plan
- Zoho ClassesFree plan
- Wise₹1,800/mo
- Graphy₹2,083/mo
- Learnyst₹2,250/mo
- Vacademy₹3,000/mo
- Fedena₹4,167/mo
- Edmingle₹7,499/mo
Source: vendor pricing pages, October 2026. Classplus has no public price; its figure here is not shown.
Show the data as a table
| Platform | Published entry price | Per month | Plan |
|---|---|---|---|
| Vacademy | ₹3,000/mo | ₹3,000 | LMS Starter (up to 100 learners), billed monthly |
| Graphy | ₹24,999/yr | ₹2,083 | Launch |
| Edmingle | ₹7,499/mo | ₹7,499 | Core |
| Learnyst | ₹26,997/yr | ₹2,250 | Launcher |
| TagMango | Free | ₹0 | Basic |
| Wise | ₹1,800/mo | ₹1,800 | Pay Per Seat (in-person tutoring) |
| Zoho Classes | Free | ₹0 | Free For Teachers |
| Fedena | ₹50,000/yr | ₹4,167 | Standard |
- Google ClassroomFree plan
- 360Learning$8/mo
- Skool$9/mo
- Moodle$14.17/mo
- Systeme.io$17/mo
- LearnWorlds$29/mo
- Teachable$39/mo
- Podia$49/mo
- Thinkific$54/mo
- Mighty Networks$79/mo
- Circle$89/mo
- TalentLMS$119/mo
- Kajabi$179/mo
Source: vendor pricing pages, October 2026.
Show the data as a table
| Platform | Published entry price | Plan | Basis |
|---|---|---|---|
| Thinkific | $54/mo | Basic | flat tier |
| Teachable | $39/mo | Starter | flat tier (product-count limits) |
| Kajabi | $179/mo | Basic | flat tier (product/contact limits) |
| LearnWorlds | $29/mo | Starter | flat tier |
| Podia | $49/mo | Mover | flat tier |
| Mighty Networks | $79/mo | Launch | flat tier |
| Skool | $9/mo | Hobby | flat tier |
| Circle | $89/mo | Professional | flat tier (+ AI credits; extra credits $10 per 1,000) |
| Systeme.io | $17/mo | Startup | flat tier (contact limits) |
| Moodle | $170/yr | MoodleCloud Starter | flat tier |
| Google Classroom | Free | Education Fundamentals | per learner |
| TalentLMS | $119/mo | Core | flat tier |
| 360Learning | $8/mo | Team | per learner |
What a branded mobile app costs
| Platform | Branded app |
|---|---|
| Vacademy | Android app ₹8,000 one-time; iOS app ₹10,000 one-time (included on larger plans) |
| Classplus | Own branded app is the core product; separate price not published |
| Graphy | Branded Android app in every plan; Android + iOS on Rise (Rs 99,999/yr). Another section calls iOS a paid add-on. |
| Edmingle | Core has common Android/iOS apps. Branded Android from Prime (Rs 14,999/mo, annual only); branded iOS from Power (Rs 29,999/mo, annual only). |
| Learnyst | Professional uses the common Android/iOS app. Branded Android on Premium and branded Android + iOS on Business, both need an annual commitment. Page notes 'Additional Charges Applicable'. |
| TagMango | Enterprise Setup Rs 1,00,000 + GST one-time. The page also shows a 'Branded Apps Stack' at Rs 74,999 + GST one-time (inconsistent). Custom domain ('Freedom Setup') Rs 24,999 + GST/yr. |
| Wise | Included: 'full white-labeling at no extra cost' |
| Testpress | Branded app on Android, web and iOS offered; price not published |
| AppX | Branded iOS/Android app plus website is the core offering; price not published |
| Fedena | Homepage offers 'iOS & Android Apps In Your Brand'; pricing page does not state which plan includes the mobile app |
| Thinkific | Add-on $199/month (iOS + Android); included on select Plus contracts |
| Kajabi | Included on Pro ($499/mo), shown as '$199/mo value'; no standalone add-on price |
| LearnWorlds | Add-on with 'multiple price options' - price not published; one-time publishing/onboarding package (pricing page lists add-on from Pro Trainer; app-builder page says Learning Center & higher) |
| Mighty Networks | Mighty Pro only - custom quote |
| Circle | Circle Plus only - custom pricing |
| Moodle | MoodleCloud plans include the Moodle App Premium plan (vendor values it at EUR 499/yr); custom-branded app pricing not verified |
| TalentLMS | Custom mobile app with logo/colors/URL listed on features page; plan/cost not stated |
| Docebo | Branded mobile app listed in Enterprise tier and as paid add-on |
Platforms that only quote on request
Classplus, Teachmint, Testpress, AppX, Meritto, Extramarks, Entab, MyClassboard, Edunext, Camu, Canvas, Blackboard, D2L Brightspace, Docebo, Absorb. Quote-only pricing is common for school ERPs and enterprise LMSs, where price depends on students, campuses and modules.
Company size and finances
Where Indian vendors file accounts with the Ministry of Corporate Affairs, the reported figures are below, as published by the sources cited.
| Company | Type | Reported revenue | Funding |
|---|---|---|---|
| Classplus | Coaching app | FY24 operating revenue Rs 213 Cr (Rs 212.6 Cr), up from Rs 102 Cr in FY23; total income Rs 264 Cr; net loss Rs 110.4 Cr, down 57% from Rs 256 Cr (Entrackr, Oct 2024, RoC filings). FY25 figures not found. | $158.3M raised |
| Teachmint | School ERP | FY25 operating revenue Rs 74 Cr (4.3x from Rs 17.1 Cr in FY24); total income above Rs 100 Cr; net loss Rs 46.6 Cr, down 57% (Entrackr, MCA). FY24 loss was Rs 110 Cr (Entrackr). | $100M raised |
| Graphy | Course platform | FY22 revenue Rs 8.86 Cr, loss Rs 3.6 Cr; FY23 annualised GMV $28M (Inc42, Oct 2023). Vendor claims Rs 1,500 Cr+ total creator revenue. No standalone FY24/FY25 figure found. | No own funding round: Unacademy subsidiary. Bought Spayee for $25M (Oct 2021). upGrad completed an all-stock buy of Unacademy Group, including Graphy (about $206M), in Sept 2026. |
| Edmingle | Course platform | FY25 revenue Rs 8.0 Cr (+50.3% from Rs 5.3 Cr in FY24); FY25 net loss Rs 1.6 Cr (Inc42 company data) | $1.3M raised |
| TagMango | Course platform | FY25 revenue Rs 20.9 Cr (+162.9% from Rs 8.0 Cr in FY24); FY25 profit after tax Rs 7.3 Cr (Inc42 company data) | $0.75M raised |
| AppX | Coaching app | FY23 revenue Rs 15.7 Cr (+268.3% from Rs 4.3 Cr in FY22); FY23 PAT Rs 1.1 Cr (Inc42 company data). FY24/FY25 not found. | $1.3M raised |
| Meritto | Admissions CRM | FY25 revenue ₹95.8 Cr (FY24 ₹73.6 Cr), FY25 PAT ₹1.9 Cr (Inc42 Datalabs profile; not labelled filed vs estimated) | – |
| LeadSquared | Admissions CRM | FY25 operating revenue ₹326 Cr (FY24 ₹279 Cr), loss ₹89 Cr vs ₹162 Cr (Entrackr, RoC filings) — whole company, not education only | $205M raised |
| Extramarks | Academic LMS | FY24 revenue from operations ₹233 Cr (FY23 ₹369 Cr, -36.86%); FY24 net loss ₹48 Cr vs ₹330 Cr (Entrackr, consolidated RoC). FY25 not found. | $44M raised |
| Fedena | School ERP | FY25 revenue ₹4.6 Cr (FY24 ₹5.4 Cr, -13.8%), FY25 PAT ₹12.2 lakh (Inc42 Datalabs) | Apr 2014, $2M from William Bissell (Fabindia MD) — per Wikipedia citation |
| MyClassboard | School ERP | FY25 revenue ₹25.9 Cr (FY24 ₹21.2 Cr, +21.9%), FY25 PAT ₹10.1 lakh (Inc42 Datalabs) | $0.61M raised |
| Edunext | School ERP | FY25 revenue ₹27.8 Cr (+26% YoY), FY25 PAT ₹4.4 Cr (Inc42 Datalabs; listed as Bootstrapped) | – |
| Camu | School ERP | FY25 revenue ₹23.8 Cr (FY24 ₹26.7 Cr, -11%), FY25 PAT ₹69 lakh (Inc42 Datalabs; listed as Bootstrapped) | – |
| Thinkific | Course platform | FY2025 revenue US$73.2M (+9% y/y), GMV $460.0M; Q2 2026 revenue US$18.6M (+3% y/y), ARR $61.7M (+2%), adj. EBITDA $0.3M | Public company (TSX: THNC) |
| Kajabi | Course platform | $60M ARR (Oct 2020, TechCrunch headline cited by Wikipedia); creators earned >$9B in sales as of Feb 2025 | $550M raised |
| Canvas | Academic LMS | FY2023 revenue $530.2M (+11.6%); FY2024 guidance $655-665M; no public figures after take-private | Taken private by KKR and Dragoneer, closed Nov 2024, ~$4.8B including debt ($23.60/share) |
| D2L Brightspace | Academic LMS | FY2026 (to 2026-01-31) total revenue US$217.5M (+6%), ARR US$219.8M (+10%); FY2027 guidance US$231-234M | Public on TSX (DTOL) since Nov 2021; unsolicited non-binding take-private offer from 2717 Partners at C$10.50/share (~C$572M equity), Apr 2026 |
| Docebo | Corporate LMS | FY2025 total revenue $242.7M (+11.9%), ARR $238.1M (+8.4%), ACV $66.5K; FY2026 guidance $267.5-269.5M | Public: TSX IPO Oct 2019 (C$75M), Nasdaq listing Dec 2020 ($144M) |
Method
- Prices and fees were read from each vendor's own pricing page on 20 October 2026 and exclude taxes and payment-gateway charges.
- “Entry plan” is the cheapest plan that lets you sell or teach; free plans count when they exist.
- Revenue figures are as reported by Entrackr, Inc42 or company filings; years differ by company and are stated with each figure.
- Vacademy publishes this report and is one of the vendors listed; its prices come from vacademy.io/pricing.
Full capability scores: Education Platform Landscape 2026[1].
Sources
- [1] Vacademy: pricing page — Vacademy (Vendor)
- [2] Classplus: pricing page — Classplus (Vendor)
- [3] Teachmint: pricing page — Teachmint (Vendor)
- [4] Graphy: pricing page — Graphy (Vendor)
- [5] Edmingle: pricing page — Edmingle (Vendor)
- [6] Learnyst: pricing page — Learnyst (Vendor)
- [7] TagMango: pricing page — TagMango (Vendor)
- [8] Wise: pricing page — Wise (Vendor)
- [9] Testpress: pricing page — Testpress (Vendor)
- [10] AppX: pricing page — AppX (Vendor)
- [11] Zoho Classes: pricing page — Zoho Classes (Vendor)
- [12] Meritto: pricing page — Meritto (Vendor)
- [13] LeadSquared: pricing page — LeadSquared (Vendor)
- [14] Extramarks: pricing page — Extramarks (Vendor)
- [15] Fedena: pricing page — Fedena (Vendor)
- [16] Entab: pricing page — Entab (Vendor)
- [17] MyClassboard: pricing page — MyClassboard (Vendor)
- [18] Edunext: pricing page — Edunext (Vendor)
- [19] Camu: pricing page — Camu (Vendor)
- [20] Thinkific: pricing page — Thinkific (Vendor)
- [21] Teachable: pricing page — Teachable (Vendor)
- [22] Kajabi: pricing page — Kajabi (Vendor)
- [23] LearnWorlds: pricing page — LearnWorlds (Vendor)
- [24] Podia: pricing page — Podia (Vendor)
- [25] Mighty Networks: pricing page — Mighty Networks (Vendor)
- [26] Skool: pricing page — Skool (Vendor)
- [27] Circle: pricing page — Circle (Vendor)
- [28] Systeme.io: pricing page — Systeme.io (Vendor)
- [29] Moodle: pricing page — Moodle (Vendor)
- [30] Canvas: pricing page — Canvas (Vendor)
- [31] Blackboard: pricing page — Blackboard (Vendor)
- [32] Google Classroom: pricing page — Google Classroom (Vendor)
- [33] D2L Brightspace: pricing page — D2L Brightspace (Vendor)
- [34] TalentLMS: pricing page — TalentLMS (Vendor)
- [35] Docebo: pricing page — Docebo (Vendor)
- [36] Absorb: pricing page — Absorb (Vendor)
- [37] 360Learning: pricing page — 360Learning (Vendor)